metrics

Arguing About the Best Bands: A Look at "Waistband" Metrics

Arguing About the Best Bands: A Look at "Waistband" Metrics

Learn how identifying your team's own "waistband" metrics can be a straightforward and effective way to evaluate progress, and why starting simple can lead to better results for your team.

The Four Stances for Scrum Masters

The Four Stances for Scrum Masters

As a servant leader, the Scrum Master “focuses primarily on the growth and well-being of people and…helps people develop and perform as highly as possible.” In order to maximize team and organizational performance, the Scrum Master will often choose different stances depending on the situation and desired outcomes.

Lost your Mojo? Try our Data Dojo!

Lost your Mojo? Try our Data Dojo!

The Data Dojo provides a pathway to “data literacy” defined by Gartner as “the ability to read, write and communicate data in context, including an understanding of data sources and constructs, analytical methods and techniques applied – and the ability to describe the use case, application and resulting value.” Data literacy not your bag? Don’t worry, we’ll get you caught up.

The Destination is The Journey Map

The Destination is The Journey Map

There are lots of different approaches to creating customer journey maps. At Hard Yards, we tend to see journey maps in one of two ways. They can either be used as a discovery tool or a planning tool. In discovery mode, we use journey maps to describe the current state of a given journey in order to empathize with the user, identify pain points, and expose potential solution ideas or areas for further research and testing. In the planning mode, journey maps can be used to map out a new experience from the ground up. This is often useful when launching a new product or service.